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Best Ten Tactics To Build Number Of Facebook Likes
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Home Page > Internet > ECommerce > Best Ten Tactics To Build Number Of Facebook Likes
Best Ten Tactics To Build Number Of Facebook Likes
Posted: Jan 11, 2011 |
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Best 10 Tactics to Get Additional Fans For A Facebook Page:
1. 'Suggest to Friends'
2. An E-mail List
3. Email List via Facebook
4. Business Website
5. Facebook Advertisements
6. Adding FB hyperlink on bottom of emails
7. Advertise motivation to go to Facebook within the office
8. Empower The Current Fans
9. Imagery and Design of FB Page
10. FB Applications (custom Page Tabs and Landing Pages)
'Suggest to Friends':
On the left side of your Facebook Page, just underneath the main picture on your Facebook page, there are hyperlinks, containing 'Suggest to Friends'. This feature enables the Page administrator as well as any FAN of the Page to "invite" to any friends to might wish to join the Business Page. This feature is quite capable, as a communication is generated and mailed to the 'Friends' Facebook email inbox stating that "person x" Likes "Page XYZ" and suggests you like it to. This is a powerful process to amass Fans as messages delivered to an inbox are extremely visible. In addition, the email note is delivered from a 'Friend' which provides the suggestion a degree of credability.
This formula is among the easiest and effective available to the Facebook Page owner. This method provides a quick way to inform your 'closest supporters' about your Facebook Page. When sending this suggest message to the Friends, Facebook provides a text box, where you may type in a personal message. This text box is an effective way to tailor the email and at the same time increase the join rate. The message should be what the Page is about as well as what the 'Value Proposition' is for the user deciding if they should join or not. Make the message short.
If you have employees, business associates, close friends, etc. you can privately rally them to take advantage of the 'Suggest to Friends'. Each extra person marketers can influence to send these 'Suggest to Friend' notes, may expand the possible fan base exponentially.
Your Busineeses E-mail Members:
If you have built an email list of customers or any type of newsletter, you may wish to leverage this list to assist to improve your Facebook Fan Page. Customers on your email list already have a relationship with the business and have agreed to receive email messages from you. Websites must have privacy policy.
The trick here is to concisely persuade your members to sign up for the Facebook Page and bring out the Value Proposition.
The Business Website:
The business website is also a place to boost the business Facebook Page. Facebook provides many 'Social Plugins' that allow your web users to seamlessly engage in "Facebook" features directly on your website. The attraction of these social plugins are that actions engaged in on your site are displayed on Facebook. The following are examples of Facebook Social Plugins:
Like Box (for Page), Comments, Like/Recommend Content
These are fairly basic to execute on the business website, as Facebook supplies the code.
In addition, websites can offer an Icon with a link to your Facebook Page.
Facebook Advertising:
Facebook provides an advertising platform that is relatively simple to use, after you get the basics. Facebook basically offers two different Ad formats. There are display Ads that market a website "Off" of Facebook and hyperlink to an external website and Ads which advertise something "On" Facebook and hyperlink to a Facebook Page or Event.
"In-Line Like":
Facebook Fan Page marketers may take advantage of the "On" Facebook Ad's to market their Page.
Ads for Facebook Business Pages look different than other Display Ads. These Display Advertisements have a 'Like' icon that provides viewers the opportunity to 'Like' the business Page without ever clicking on the Ad itself! The easier you make it for people to 'Like' your Business Page, the more advantageous.
In addition, these Ads show "social context". This means that viewers of the Page Advertisment, will be made aware if any of their existing Friends also 'Like' the Business Page. Existing Friends can assist with conversions and getting added 'Likes' for the Page.
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