Erik Qualman, EF Education on the future of search and social media at SES New York 2009

John Mulligan, SEO-PR, interviews Eric Qualman, Global Vice President of Online Marketing for EF Education, at SES New York 2009 about the future of search and social media. Erik describes the future of search as a competition between the major search engines and the various new social media applications such as Twitter and Facebook. As a result, Erik says the value of social media will only help to improve search. Eric goes on to describe the value of social media data with a specific ...