Tag Archives: Measuring

Measuring Social Media and Getting the Most Out of It

Check out this video An interview with Jim Sterne, Avinash Kaushik and Bryan Eisenberg at eMetrics San Jose 2010 discussing Social Media Metrics get a copy of the book at www.amazon.com

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Measuring Social Media

Digital Royalty shares their propriety method and formula for measuring a brand's online Return on Influence (the new ROI).

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