by Staff on May 12, 2010 in Social Media
Check out this video An interview with Jim Sterne, Avinash Kaushik and Bryan Eisenberg at eMetrics San Jose 2010 discussing Social Media Metrics get a copy of the book at www.amazon.com
by Staff on January 16, 2010 in Social Media
Digital Royalty shares their propriety method and formula for measuring a brand's online Return on Influence (the new ROI).