Tag Archives: digital economy

Facebook Vs. Twitter In Business

What is the value of Facebook over Twitter?  Is there a difference?  When do you use one or the other or both?  In writing our book, The New Handshake: Sales Meets Social Media, Barb Giamanco and I discovered that some businesses prefer Facebook, some prefer Twitter, and some use neither.  We decided to take a […]

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Facebook Vs. Linkedin In Business

What is the value of LinkedIn over Facebook in business?  Is there a difference?  When do you use one or the other or both?  I've discovered that some businesses prefer LinkedIn; some prefer Facebook and some use neither.  In this article we'll take a look at the two platforms to help you distinguish which is best […]

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