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The SEO Invasion of Facebook
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Home Page > Internet > Internet Marketing > The SEO Invasion of Facebook
The SEO Invasion of Facebook
Posted: Nov 23, 2010 |Comments: 0
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"Will you be my friend?"...Barney the Dinosaur
Within the community of search engine marketers, a herd mentality definitely exists. When multiple early adapters talk about the same thing at the same time, we all go check it out. In 2006, when Facebook opened to everyone, I signed up, looked around, yawned, and promptly forgot about it. Recently however, many prominent members of the SEO community that I follow and respect all started talking about Facebook simultaneously which told me that I was missing out on an important conversation that I needed to hear and participate in. So, I went back to Facebook, created my page and I now see its enormous potential.
Despite the wonderful openness and generosity that most SEM´s possess, building meaningful relationships within the industry can still be a challenge because unless you somehow end up working together with a project (like us Portlanders with SEMpdx), it´s very difficult to communicate with people long enough for relationships to naturally develop. And while you might think you might know someone quite well from being a regular reader of their blog / column, they still don´t know who the heck you are.
The way relationships develop on Facebook mimic much more closely how relationships develop in real life. Your complete information is exposed only to the people in your "networks". Most folks are members of their geographical network (and work network if applicable), though you need not be a member of any network and can keep your information private to everyone but your friends.
Messaging someone via Facebook is done at a much more personal level that most other forms of electronic contact. The recipient sees your profile photo which humanizes the communication and they are more likely to pay attention to their Facebook messages since a Facebook inbox isn´t overflowing like a typical email inbox. By attempting to "friend" someone, you open up your entire profile page to that person and they should get a good enough sense of you as a person from your page so they can decide whether to accept. With acceptance, the complete profiles of both parties are revealed which will allow more meaningful relationships to develop because each party can now find commonalities of interests.
Every time a friend performs an action on their Facebook page, their action gets reported in a mini-feed viewable on your page. By following all the actions of your friends, you all become part of same community. Your friends will be adding applications that you might find cool, joining interesting groups or perhaps making friends with somebody that you would like to know as well. They can help drive your discovery of facets of Facebook. Alternatively, you can easily discover Facebook yourself.
Many have commented that Facebook is just a big timewaster. Being active in a group formed to protest Scarlett Johansson´s decision to record an album of Tom Waits songs isn´t likely to help you grow your business. However, there is plenty of opportunity to use Facebook as a vehicle for serious networking. I´ve used it to reach out people who might be interested in working for my employer and the people I communicated with were totally comfortable with my method of contact. If I were looking for a freelance programmer or designer, I would have many people that I can talk to or many groups where I could post my request.
As a networking vehicle, Facebook has way more potential than Linked-In. Linked-In profiles are very resume-like and most lack the features that distinguish one professional from another. Facebook allows a user almost total freedom in distinguishing himself / herself. If you are considering talking to a whole bunch of different contractors, why not focus on someone who listens to the same bands as you? You are more likely to make a personal connection with that person which should lead to a stronger working relationship.
Much of the SEO community is now hanging out on Facebook. If you want to get to know us better and make our acquaintance, you need to be hanging out on Facebook too. Be our friends ...we´re all groovy people:.)
Now Pay Close Attention --
Using your Facebook Fan Page to increase your business exposure and revenue is simpler than you've been told. Everyone with a facebook fan page faces the same two problems:
[Problem #1] How To Find Interested Facebook Users
[Problem #2] How To Bring Them To Become Your Fans
Facebook Fan Supply has been solving these two problems for hundreds of satisfied customers. The Facebook Fan Supply has been tried and tested and known to produce excellent results.
First: Visit Facebook Fan Supply
Facebook Fan Supply always supplies REAL FANS targeted to your specific: Age Group, Keyword and Location.
Second: Order Your Facebook Fan Supply Package of 1,000; 2,000 or 5,000 Guaranteed Facebook Fans
Your new fans will arrive in 3 - 4 weeks and all fans are REAL FANS guaranteed to stick to your fanpage. Buy Facebook Fans today and boost your businesses online presence overnight.
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About the Author:
With over 500 million users, Facebook is by far the greatest marketing arena online. But to take advantage of this amazing tool, it is always a good idea to get a head start on your competition and Buy Facebook Fans. Visit http://www.fbfansupply.com and claim 25 FREE FANS for tweeting about Facebook Fan Supply!
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