A Beginners Guide to Twitter Epilogue

We hope that our guide has been of help to get you and your marketing with Twitter campaign started. Additional articles after this will have more detail on how you can use Twitter to promote your business or product(s).

So, to give a quick recap, by now you should have a Twitter account and you should have some followers. Equally important is that you are following others as well. Remember that followers/following is very important in the usage of Twitter! So tell me, what did that first tweet fell like? Were you nervous, or excited? An old adage comes to mind that may apply here (by old I mean pre-Twitter):

Lead, follow, or get the heck (in some people's vocabulary this word may be substituted for another) out of the way!

It seems that everyone knows about Twitter being used as a social networking tool or a micro-blog service. But using Twitter for a business tool is not as commonly done. After all, what can you possibly say in 140 characters or less? Does this mean my business must be very dependent on acronyms to get my message across? Of course not, after all using acronyms means they have to be defined. So using one in tweet requires defining it (for those not fluent in Internet chat), thereby using up more characters from the allotted amount, kind of self-defeating if you think about it.

So however plain or clear you feel the acronymious (check out the urban dictionary on that word!) tweet may be, it's not! That's right, even common TLA's and FLA's can be confused or have more than one meaning. As an example:

"So IAC, using,b>TMA's does not convey TMI, even in a TNC way."

Or more clearly put (60 vs. 100 characters):

"So (In Any Case), using (Too Many Acronym's) does not convey (Too Much Information), even in a (Tongue In Cheek way)."

This doesn't mean you can't use acronyms, just be aware of how many you use, and how common their usage/definition is.

So why the Basics?

We're sure there are some folks asking, why are you doing any content on such basic usage of Twitter? Well, not everyone was given the Twitter usage model at birth. Though some may argue that if you need to learn the basics you shouldn't be trying to do marketing on Twitter, we here at TweetersMarketing disagree with that philosophy. Why shouldn't those that didn't have the luxury of knowing Twitter before be kept out of such a potentially rich field of prospects?

Just think about when you were really young and learning how to get mobile with your body. Or if you have kids remember when they were young (for some that may be right now) and learning mobility. Very few go straight from the crib to running the Boston marathon! First you roll, then sit, then crawl, then do the Boston marathon! Hmm, perhaps we left out a step or two there as well.

Our point is that we've seen a lot of material that just barges ahead assuming you already know the basics of Twitter, when that may not be the case. We're just trying to fill in some of the finer details along the way. If you already know the basics of Twitter and are looking for the more business/marketing specifics on how to use Twitter, then check out our Basics of Marketing with Twitter. Keep in mind though, knowledge is a powerful tool, who knows what little gems of information you might find in our beginners series.

So what now?

So right now you may be asking yourself, what's next? What can I possibly learn from these folks that I don't already know? What hidden gems of knowledge are they giving out that no one actually reads, like breaking up the monotony of training/imparting knowledge with levity/humor. To quote Lieutenant Saavik: "Humor, it is a difficult concept. It is not logical". While some question the wisdom of someone from the 24th century, we feel they may be on to something after all. Either that or Monty Python had it right in which case we will be spending more time laughing than analyzing facts.

I bring up the subject of humor because it's not just enough to have the facts about your business/product. You need to find a way for people to get really interested in following what you're saying on Twitter. Nobody likes to read a bunch of boring facts and details day in and day out. But if you can find a way to get the message out in a way that is fun to read and experience you'll get a lot more, and better quality, tweets in the long run. A lot of marketing is about exposure, the more you're seen the greater the chances of a sale.