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Click here to check out the 'best of the web' Social Media Reading List: bit.ly After my big 'why we need an iPhone app' pitch crashed and burned and after trying to explain Twitter to folks I decided it was time to make a reading list for school leaders when considering social media as a part of our communication strategy. Rather than just talk about how effective these tools are, I decided to use social media tools to demonstrate how effective they are. This video tells the story of what all went down. I'll keep you posted if we come around again on that iPhone app... Update 7-21: I misspelled the twitter name for the Elementary School Heads Association! They are a great org - check them out at @elemschheads or www.elementaryschoolheads.org. Update 7-22 Grr, I misspelled Windward School, another great institution at www.windwardschool.org. This and the previous error now corrected with annotations. Publish now, edit later? Guess so - sorry folks! This video is licensed under a Creative Commons Attribution Noncommercial Share Alike 3.0 United States license. To find out more go here creativecommons.org
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